Bridging the Digital Skills Training Gap

Four of five “senior-level” editors who answered the recent ASBPE/Medill Survey on Digital Skills & Strategies had one day or less of corporate-sponsored digital training in 2009. What are the implications? How can we overcome the problem? Join … read more

Social Media Can Make You More Efficient

by Martha SpizziriASBPE Web Editor Even some B2B editors who were initially skeptical about social media sites are finding, to their own surprise, that they can be useful even for niche publications like the ones we serve. The … read more

Getting Your Market’s Economic Scoop in Tough Times

Date: Friday, March 27Time: 1:00 p.m. Eastern timeDuration: 60 minutes Webinar Overview Business-to-business editors generally are skilled at covering day-to-day happenings in their industries. But their reporting often falls short when exploring the effects of an economic downturn … read more