By Erin Hallstrom Erickson Chicago Magazine’s Scott Smith revealed 20 tools to enhance your web presence during an ASBPE November webcast. Below are the tools he mentioned as well as examples he provided during the webcast. Evernote http://www.evernote.com … read more
Social Media
LinkedIn Groups Help Blog Posts Soar
400. Four hundred. FOUR HUNDRED! This is how many times my blog post, “ ‘CFA credential implies a standard of care not always upheld,’ says Forbes opinion piece”, was shared, according to the ShareThis widget on my blog. … read more
Kiplinger Social Media Fellowship
From the Kiplinger Program at the Ohio State University, Columbus: Want to learn the latest digital reporting skills? The journalism field has radically shifted. But when you’re working endless hours and juggling two or three beats, it can … read more
Success: Social Media Networking
By Tonie Auer Everyone keeps talking about social media and how we’ve all just got to be a part of it. I’m not sure who the “everyone” is really, but I’ll fill you in: they’re right. For one … read more
Use Social Media to Unlock Your Most Valuable Asset: Your Staff
By Steven Roll “You know, we have really good frozen naan in the freezer section,” the cashier at Trader Joe’s told me as she rang up the two boxes of instant Indian meals I had purchased. “Hold on … read more
Applying Foursquare to B2B Publishing
By Ryan Olson Social Networking is the latest buzz making the rounds around the industry. Consequently, as social media adoption becomes mainstream, the process of reaching your audience and/or customers is changing. While you may be a member … read more
Workday of the Near Future?
By Steven Roll It seemed like only yesterday that we were adjusting the coverage of news pieces depending on whether it was for a daily, weekly, or monthly publication. But as Meister Media Worldwide’s Jim Sulecki pointed out … read more
Social Media Best Practices
We’ve heard a number of ideas on using social media as a tool. Here is some of what the SPJ has to say about some of the best social media practices: 1. Start with a plan: Before you … read more
To Blog or Not to Blog, That Is the Question
By Tonie AuerDFW Chapter President Occasionally, other bloggers can say things so much better than I can. This time, it’s Joe Pulizzi. The author, speaker and strategist for content marketing and founder of content matching site Junta42 marked … read more
20 High-Value Blog Posts Offer 143 IdeasYou Can Use
By Tonie Auer How can your publication succeed online? What points should a social media policy address? What challenges will face us as we convert our magazine from print to digital only? Answers to these questions — and … read more