By Tonie AuerDFW Chapter President I’ve been on a roll, talking about professional development and making yourself indispensable. Now I’m going to lead you to another valuable resource to make yourself look like a genius to your boss … read more
By Maureen Alley At the end of 2009, Google announced that it was going to start indexing Twitter as well as adding real-time activity into search results. These two announcements make participation on the real-time Web more important … read more
By Tonie AuerDFW Chapter President We hear about it all the time: social media. Everyone wants to know how to harness its power and rein it in for more readers. If it helps promote your publication, industry or … read more
By Ginger Conlon At 1to1 Media we’re all about helping our readers improve their customer engagement, so we had better practice what we preach. And we do. In fact, we have a formal (though not written), award-winning engagement … read more
By Steve RollPast President The sluggish economy and profound changes taking place in the publishing industry make this a particularly difficult time for those working in the business press. One of the few bright spots on the horizon … read more
By Warren HerschASBPE President Hardly a day goes by, it seems, when publishing gurus (or, closer to home, our own publishers and editorial directors) aren’t urging us to latch onto the latest social media or tech craze. We … read more
By Tonie AuerDFW Chapter President While I don’t mean the blog post title to be too suggestive, I really never thought I’d see the benefits of social media professionally. It was in the summer of 2008 at the … read more
By Elena Gontar When I first heard of Facebook I thought it was a social network website to communicate with friends and connect with long lost acquaintances. I thought it would be primarily for people who want to … read more
Want to get advice from B2B editors around the world on how to help your publication through the economic downturn? Or how best to combine print and the web to serve your readers? Then participate in the first … read more
By Tonie AuerDFW Chapter President After reading the notes taken from the Chicago chapter’s roundtable discussions (here and here), I started thinking more about social media. I’m relatively new to the game and I’m usually dragged into it … read more
