Editor’s Note: After interviewing panelists, immediate past ASBPE Ethics Committee chair Howard Rauch prepared a report on the May 10 Ethics Roundtable at the National Conference. Since Howard wasn’t able to attend, he based his report on interviews … read more
In an interactive session at the ASBPE’s B2B Media Success Conference on May 10, Ginger Conlon, ASBPE-NY’s co-present and chief editor of MKTGinsight, will discuss how B2B editors can apply content marketers’ best practices to engage and retain … read more
Audience engagement goes beyond simply sharing an article, media or photo on social media. It involves creating a post that’s compelling enough to get your audience to interact with it. More importantly, it’s finding what your audience wants … read more
Poynter Senior Scholar and prolific author Roy Peter Clark closed out the day’s events with a lively session on how to write succinctly. Using a combination of piano playing, anecdotes, famous examples and written exercises, Clark encouraged attendees … read more
What’s your biggest B2B ethical problem? Be ready to confront ‘terrible 10’ integrity snafus What’s your most pressing business-to-business editorial ethics issue today? Do you have any solutions? Members of the American Society of Business Publication Editors (ASBPE) … read more
ASBPE member Ronn Levine attended the Feb. 17 webinar hosted by Sarah Redohl on customizing new media content for different platforms and wrote about it for the Software & Information Industry Association blog. Read Ronn’s blog and click … read more
Members can view our on-demand webcast showcasing the 2015 Azbee Award Cross-Platform Package of the Year award winner, Computerworld! … read more
Archive now available: Free member webcast showcasing the 2015 Azbee Award Magazines of the Year! … read more
Join ASBPE on July 15 for the webcast “Top 10 apps for B2B editors and reporters.” There’s no doubt about it, B2B journalists work in a world driven by technology. With editing software and design suites to content … read more
You’re invited to participate in an interactive roundtable networking event to discuss the changing and future role of B2B journalism on Thursday, April 23. Join current and future B2B editors, reporters, designers and freelancers in a facilitated discussion … read more
