Finally, there is some good news to report. MinOnline shared it with us earlier this month when they told us that:
- Trade publishers are starting to see the bottom of a marked decline in their print and events businesses, according to the latest figures from American Business Media.
- In the first quarter of this year, ABM found that print revenues had declined only 6.4% to $1.8 billion.
- On a month-by-month basis, revenue figures improved in the first quarter as well, indicating a positive trajectory. Print revenue in March 2010 was down only 3.1% compared to March 2009.
- The digital side of the b2b business grew by 7.5% in Q1 2010.
You know what? I totally believe it. The company I work for, Bisnow.com, is all digital with no print product whatsoever. And, we’re growing. The company launched e-newsletters covering commercial real estate in Dallas/Fort Worth in October; Houston in December; Atlanta this spring; and L.A. about a month ago. There is no doubting that digital products are in demand by the evolving fast-paced society in which we live. The trick revolves around keeping up with the changes.