By Howard Rauch When it comes to e-news delivery, many articles don’t adhere to published recommendations pertaining to brevity and originality. I alluded to the brevity problem in my previous blog post. Now, with two e-news studies completed, … read more
Erin EricksonASBPE Chicago Chapter As a follow-up to this post about blog and website style guides, you should also be thinking about how you can update your style guide in a more timely manner. You may want to … read more
Erin EricksonASBPE Chicago Chapter Does your website or blog have a style guide? Should it? Jonathan Bailey’s post on BlogHerald raises a great point about the importance of an online style guide. I have seen style guides for … read more
