By Michelle V. Rafter Editor’s note: This blog post originally appeared on Michelle Rafter’s WordCount blog and is copyright 2009 Michelle Vranizan Rafter. It is reprinted here by permission. The original post can be found here. Traffic to … read more
Blogging/Blogging Strategy
Seven Reasons Why You Should Start Your Own Blog
By Steven RollASBPE President Since I started reading blogs a few years ago, I’ve often thought about how much fun it would be to start my own. But I couldn’t think of a good topic to blog about. … read more
Why Engaging Readers is the New Key to Success in Journalism
By Steven RollASBPE President In a recent speech delivered via Twitter BusinessWeek.com’s John A. Byrne (@JOHNABYRNE) emphasized that the next phase of journalism will require editors and writers to get readers involved with every step of the process, … read more
6 Simple Steps for Starting Your Freelance Writing Blog
By Michelle V. Rafter This blog post originally appeared on Michelle Rafter’s WordCount blog and is copyright 2008 Michelle Vranizan Rafter. It is reprinted here by permission. The original post can be found here. In the past week … read more
Should B2Bs Blog?
by Erin Erickson, Chicago Chapter Vice President Last week, the company I work for convened for a day-long editorial meeting. One of the hot topics of discussion was our blogging strategy. I work for a small B2B company … read more