By Alison Fulton I don’t know about you, but by the time I formally acknowledge a design trend, I find I have actually subconsciously been applying it for a while. I believe that as designers we soak up … read more
Feeling A Bit Flat
Design
How to entice qualified readers to your B2B publication’s Facebook page
How to set up a fan-gated promotion on Facebook…for free. By Jessica Zemler, ASBPE Communications chair Editor, dvm360.com, Advanstar Communications Want more of your B2B readers to follow your Facebook brand? Simply asking your readers to like your … read more
How to entice qualified readers to your B2B publication’s Facebook page
How to set up a fan-gated promotion on Facebook…for free. By Jessica Zemler, ASBPE Communications chair Editor, dvm360.com, Advanstar Communications Want more of your B2B readers to follow your Facebook brand? Simply asking your readers to like your … read more
Is the title “editor” becoming obsolete?
By Jessica Zemler, ASBPE Communications Chair I recently read the e-Media Vitals post “5 new job titles for digital-first publishers” and my first instinct was to laugh. I mean, really… Director of Data Visualization? I love infographics as … read more
Bethune’s Back
Really well said by @johnbethune. His comments mirror my personal experience transforming a print outfit with a website into an online publishing outfit with print products. John’s spot on that it’s not a simple matter of doing online … read more
Where Are the People? A Call For More People Coverage In Business Publications
By Jim Sulecki Is there a belief that business media is a serious domain not particularly suitable for back stories … human drama … personality? I sure hope not. For it’s people who make up the communities we … read more
Calling All Designers
Win $100! Redesign the Azbee Award certificates by May 1 for the 2013 competition. Get a membership in ASBPE with access to free webinars, and the chance to prove that you’re an award-winning designer. That will look good … read more
How Far Do You Go To Make People Look Good?
By Alison Fulton “A picture never lies.” Maybe that used to be true, once upon a time, but nowadays we are all aware as designers that photos frequently fib. Have you ever edited a person’s photo for your … read more
Are You Emotional Enough?
By Alison Fulton Observe this photograph of two sweetly sleeping doggies….ahhh, how adorable. This image hopefully evokes an emotional response from you. (Full disclosure: they’re my dogs, Beau and Angel so I am totally prejudiced but I still … read more
Have you updated your portfolio recently?
Calling all designers/art directors/creatives/students of interactive design: How many of you have an online portfolio? How many of you have a portfolio website? You pretty much can’t get anywhere professionally anymore without one or both of these. If … read more