Fact-checking’s challenge: Can B2B editors do more with less?
Seeking ways to expand B2B fact-checking practices requires successful navigation through a sea of contradictions. Several publishing industry organizations agree efforts must increase dramatically. However, another widely-held view is that you can’t fact-check everything. Last but not least, many editorial staffs already struggle with swamped job descriptions. In this environment, how can workloads stretch to make room for another high-priority task?
The above daunting scenario rang through loud and clear months ago when Ethics News Updates editors began planning our January 2015 issue. Initial research suggested two realities:
- To do an effective job of covering fact-checking, we needed to devote this entire issue to the topic.
- ASBPE members could benefit from an advisory package offering reference value similar to our ethics code. So we’ve started work on a B2B fact-checking handbook.
The latter project will offer excellent take-away value only if we have your input. So please be responsive if asked to offer recommendations.