Original air date: March 26, 2024

ASBPE Vice President Davide Savenije and founder of A Media Operator, Jacob Donnelly discuss challenges and opportunities facing the B2B media industry in 2024.

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Webinar Details:

What is the state of B2B media today, amid all the disruption and uncertainty in the broader media landscape?

Watch ASBPE’s March 26 webinar featuring Jacob Donnelly, founder of A Media Operator and former publisher of Morning Brew, and Davide Savenije, Industry Dive’s Editor-in-Chief and Vice President of ASBPE. Donnelly and Savenije discussed the challenges and opportunities facing the B2B media industry in 2024 and answered members’ questions live throughout the conversation.

Donnelly and Savenije shared their perspectives and insights on these critical questions and more:

• Why is B2B media largely ignored in the broader conversations about the state of the media industry?
• What is the overall health of the B2B media sector today? Where does it diverge from the rest of the media landscape?
• What are the biggest challenges and opportunities facing B2B media today? What are the biggest threats to B2B media?
• What impact are technology changes – from organic search and social media to generative AI – having on B2B media publishers?
• What advice would you give to B2B editorial staff to help their companies grow?

Speakers:
Jacob Donnelly is the founder of A Media Operator, a publication that covers the business of media from an operator’s perspective. Donnelly previously served as the publisher of Morning Brew, the managing director of revenue at CoinDesk, the owner of Crypto Brief, and a business analyst/product manager at ThomasNet.

Davide Savenije is the editor-in-chief at Industry Dive. He is the leader of a newsroom with 130 of the best journalists in the business and sets the direction for the company’s 35+ market-leading B2B publications for over 2 million subscribers. Savenije was integral in building Industry Dive’s editorial strategy, culture and team since he joined the company as an intern in 2012.

This archived webinar is free for ASBPE members.