Make Yourself Indispensable

By Tonie AuerDFW Chapter President Covering real estate in a down economy makes story creation a bit limited at times. But, I’m taking the advice that a commercial real estate broker gave some “young guns” at a recent … read more

Professional Development

By Tonie Auer I think I know more colleagues who are unemployed than gainfully working these days. That is pretty depressing. If you’re a member of the Fourth Estate, you probably find yourself looking over your shoulder a … read more

Social Media 411

By Tonie AuerDFW Chapter President We hear about it all the time: social media. Everyone wants to know how to harness its power and rein it in for more readers. If it helps promote your publication, industry or … read more

To Tweet or Not to Tweet

There may be repetition here, but I found many of the Tweets from our Digital Symposium to be really informative little nuggets. Look at it this way, you’re skimming through your favorite magazine and everything you find is … read more

Name Change?

I just had to share this with our readers. At our ASBPE board meeting recently in San Francisco, the hotel hosting the event entered our information and gave us a bit of a name change. We no longer … read more

Your Input Requested

By Tonie AuerDFW Chapter President I’m calling on all ASBPE members as well as potential members for your feedback. At a very productive meeting of the ASBPE national board, we discussed how the economy has impacted everything – … read more

Happy Columbus Day

By Tonie AuerDFW Chapter President In honor of Columbus Day, the ASBPE National Blog is taking a much-deserved day off. But, in honor of this historic day that most of us know very little about, I thought I’d … read more

Social Media Addiction

By Tonie AuerDFW Chapter President After reading the notes taken from the Chicago chapter’s roundtable discussions (here and here), I started thinking more about social media. I’m relatively new to the game and I’m usually dragged into it … read more