By Tonie AuerDFW Chapter President and National Blog Chairwoman There are times when I feel technically challenged and I often fear that this lack of comprehension of technology will hurt me if I ever want to return to … read more
By Steven RollASBPE President B2B Blogger Paul Conley questioned the propriety of CIO magazine’s decision to embed hyper-text links to the Linked-In profiles of the people and companies that are mentioned in its online stories. In his April … read more
By Martha SpizziriASBPE Web Editor Still confused by RSS? Not sure what social bookmarking is or why people would want to use it? The folks at Common Craft can help you out. They’ve produced a series of videos … read more
Webcasts can boost readership and ad dollars and raise brand awareness, learn how B2B publications are gaining a competitive edge through webinars. Find out what it takes to successfully produce compelling — and profitable — webinars for your … read more
By Tonie AuerDFW Chapter President and National Blog Chairwoman I am on a few different journalism email distribution lists. I get things coming to my inbox that direct me to the latest firings, hirings and scandals related to … read more
By Martha SpizziriASBPE Web Editor Two online training programs have recently caught my eye: Tomorrow afternoon, News University is offering a one-hour webinar titled Managing Change: Five Steps to Success. Topics to be addressed include (direct quote from … read more
By Robert Freedman Past President of ASBPE National The 3-D virtual reality platform Second Life has seen huge growth over the last several years, but it’s not the young gamer crowd that has pushed the number of account … read more
By Thomas R. TeminMedia and Government Consulting After 30 years in business-to-business publishing, I decided to hang my shingle as a consultant. One reason resulted from a question I was asked at an industry conference. The organizers had … read more
By Tonie Auer National Blog Chairwoman and DFW Chapter President I read an interesting blog post on how the Internet and World Wide Web have impacted the way we cover the news. The idea is that a story … read more
By Steven RollASBPE President Like most people, I begin each year by making several resolutions relating to productivity. I often resolve to get more exercise by doing my morning run at 5 am. This year I did it … read more
