Dos and don’ts of trade shows

Nine things to make editors’ trade show experience easier. Trade show season always means long workdays for editors both before and during the show. Before the show requires much planning, and editors receive a surge in emails from … read more

Reporting Live From the Echo Chamber

By Steve Roll We’ve all heard how no content should be wasted in the Multi-Platform Age. Those pictures that didn’t make the cut for that magazine story? Use them for an online slideshow. The sidebar you didn’t use … read more

Far-Reaching Impact of Reed Closings

By Nikki Golden That sound you heard April 16 was the clicking sound of a Domino display being set into motion. The closure of the 23 magazines by Reed Business Information will impact a lot more than the … read more

How Is Your Business?

By Thomas R. Temin How do you balance the experience of web site visitors with the need to drive revenue? Judging from visits to a number of B2B sites lately, it seems as if in at least half … read more