Making the transition from print to video journalism may sound daunting. But during the session “So, Now You’re a Broadcast Journalist? Tips for Video in B2B” on the first day of the 2022 ASBPE annual conference, held in … read more
Journalism

How to Turn Long-Form Features into Multi-Part Series
Converting features into multi-part series is a useful strategy for editors – you can create logical sections out of articles that are too long for the available print space, get more mileage out of your content, and make … read more

Formula for Success: Reader-Centric Online Content & Design at The Scientist
What makes for an award-winning website? According 2020 Website of the Year Azbee winner The Scientist, it needs to be frequently updated, mindful of visuals and design and dedicated to readers’ needs. … read more
Inspirational Evaluation: Why Participate in Judging Design for the Azbees
We connected with several past Azbee design judges to learn why they volunteer as judges and what they have learned. … read more
Advocacy journalism: It needs to be the new norm
Consider changing the way we conduct ourselves as business journalists. By Dan Murphy Over the years, those of us in the news and information business have embraced (or endured) new journalism, gonzo journalism and, most recently, online journalism … read more
Use solutions journalism to address industry problems
If you’re not part of the solution, are you part of the problem? Identifying industry problems is a practice that business publications excel at. Business leaders rely, in part, on us to give them warning when we see … read more
National Coalition Against Censorship, ASBPE and more than 80 other journalism organizations condemn President’s efforts to demonize the media
The National Coalition Against Censorship, American Society of Business Publication Editors, and more than 80 other journalism organizations have condemned President Donald Trump’s efforts to demonize the media and undermine its ability to inform the public about official … read more
Understanding the rise of brand journalism in corporate America
By Kimberly Kayler, CPSM President, Constructive Communication, Inc. News is not just outside newspapers today — it is outside newsrooms. The decline of the newspaper as well as the shrinking of newsrooms leaves our culture to filter content. … read more
Opportunity clicks: Use social media, slide shows and newsletters to bump up page views
By Jeff Gelski, ASBPE Kansas City board member An abundance of ways exists to accelerate the number of clicks on web site pages. Slide shows, infographics, social media and related links within copy may serve as tools. Monica … read more
Tips For New Beats
Top B2B editors last week shared tips on how to get started on a new beat during a Society of American Business Editors and Writers webcast. The best advice? Get out there and meet people, don’t be afraid … read more