Ask ASBPE: President Davide Savenije brings you ten time management tips from seasoned B2B media pros. … read more
Journalism
What can journalists do that some Generative AI tool can’t?
Ask ASBPE: President Davide Savenije talks about how journalists can rise above AI-generated content through voice, personality, and doing the real journalism that Generative AI can’t. … read more
Podcasting for Fun and Profit
In one of the most lively and entertaining sessions at the 2022 ASBPE national conference, Matt LaWell, managing editor at Golf Course Industry, informed and entertained the audience with his session entitled “Podcasting for Fun and Profit.” During … read more
Three Ways To Renew Passion
During ASBPE’s National Conference in Cleveland, Justin Armburger offered three ways editors, writers, freelancers and designers can renew their passion for their work. Many people employed in the business-to-business media field love telling stories — this is the … read more
Tips for Video in B2B
Making the transition from print to video journalism may sound daunting. But during the session “So, Now You’re a Broadcast Journalist? Tips for Video in B2B” on the first day of the 2022 ASBPE annual conference, held in … read more
How to Turn Long-Form Features into Multi-Part Series
Converting features into multi-part series is a useful strategy for editors – you can create logical sections out of articles that are too long for the available print space, get more mileage out of your content, and make … read more
Formula for Success: Reader-Centric Online Content & Design at The Scientist
What makes for an award-winning website? According 2020 Website of the Year Azbee winner The Scientist, it needs to be frequently updated, mindful of visuals and design and dedicated to readers’ needs. … read more
Inspirational Evaluation: Why Participate in Judging Design for the Azbees
We connected with several past Azbee design judges to learn why they volunteer as judges and what they have learned. … read more
Advocacy journalism: It needs to be the new norm
Consider changing the way we conduct ourselves as business journalists. By Dan Murphy Over the years, those of us in the news and information business have embraced (or endured) new journalism, gonzo journalism and, most recently, online journalism … read more
Use solutions journalism to address industry problems
If you’re not part of the solution, are you part of the problem? Identifying industry problems is a practice that business publications excel at. Business leaders rely, in part, on us to give them warning when we see … read more