By Maureen Alley Journalism and new media experienced a front-end collision in the last few years. Social media, faster news cycles and increased demand from all angles are driving journalists to report more at faster rates. And with … read more
By Rosalie Donlon When you publish B2B content you often rely on professionals for articles sharing their expertise or insight. My authors are attorneys and other professionals who write for a nonlegal audience. It has always been a … read more
By Jim Sulecki Rare is the opportunity to see the beginning of a new media platform, and rarer still to be in a position to help shape it. Yet in the digital age, this is precisely the fortuitous … read more
By Howard Rauch Whether you’re talking about websites, digital magazines or conventional publications, high-quality content is essential. That’s not necessarily a new thought; however, it does seem to be getting more support from the B2B blogger community. In … read more
By Howard Rauch Routine E-news Coverage Will Be Our Downfall!! This commentary is based on the 50-site e-news survey I just finished and is a combination of my e-news philosophy and information that I found during the study … read more
By Howard Rauch Occasionally we need to remember that there is life beyond websites and digital issues. Basic editing snafus — especially those of a legal nature — can land us in hot water. Even experienced editors fall … read more
http://www.youtube.com/v/HCHVwqRlNK4&hl=en&fs=1& The ASBPE National conference in Washington, D.C. last month was a resounding success. Even more so, given the current economic climate in which many associations have had to cancel their annual gatherings. Sessions at the conference examined: … read more
By Howard Rauch Most editors are knocking themselves out facing the dual challenge of creating great content for websites and printed media. But be warned: When it comes to electronic media, you must prepare for the eventuality of … read more
By Paul Heney As this election season drags on, I’m hoping for a politician who will rediscover the power of words. Over the past few decades, there has been an increasing resentment towards intellectual thought and speech in … read more
By Katy TomasuloWashington, DC Chapter President I’m a magazine junkie (and in this industry, I’m not alone, I’m sure). But I also live in a tiny apartment, so keeping shelves of my favorite consumer pubs is just not … read more
