The dynamics around hiring and retention are shifting fast – and not just in B2B media. Leaders should adapt and position themselves to thrive. … read more
DEI in B2B: Change Your Culture. How hard can it be?
Yes, progress has been made, but there remains much work to do to address issues of diversity, equity and equality, and inclusion both in content and organizational culture. … read more
Building a Stronger Freelance Business
A constant worry for many freelancers is the feast or famine situation — not knowing how to deal with the ebbs and flows of freelance projects and ensure a strong stream of work, and as a result, revenue. … read more
10 do’s and don’ts for more productive meetings
By Sophia Bennett Meetings are a necessary evil. But what if there were ways to make them shorter and more productive? C. Terrill Thompson, MSOD, founder and principal of Banyan Coaching and Consulting, has been providing customized facilitation, … read more
Recognize women role models
Take time to honor accomplishments of women in the media and mentor younger women to grow throughout the year. Last month, one of my college journalism professors shared an article on social media titled, “59 Women in Journalism … read more
Why Businesses Will Always Need Writers And Editors
By Larry Alton If you majored in writing or English in college and were told time and again there’s nothing you could do with that degree but teach, it’s easier than ever to prove everyone wrong. Not everyone … read more
Woe Is We?
By Tonie Auer Career Cast did a job satisfaction survey and guess what? Newspaper journalist finished No. 200 out of 200. So, Poynter delved a little deeper for us. But, do we really need Poynter to tell us … read more
How can ASBPE help you improve your career in 2012?
We need your help! ASBPE will be holding regional boot camps across the United States in 2012. It’s our goal to make these in-depth training sessions as relevant and useful as possible. Please share your training needs with … read more
Making the Leap from Editor to Content Strategist
Sara Zailskas, a content strategist for Realtor.org, the website for the National Association of Realtors, asks questions editors should consider before they pursue a career as a content strategist. Those who do, Sara says, may find a more lucrative and stable career than … read more
Is Your Job the Enemy of Your Career?
“ ‘I don’t know that there will be jobs. There will be careers,’ said Charles Whitaker, a professor at Northwestern’s Medill School of Journalism, which teaches more about the business side of media than in the past. ‘We’re … read more