Join us for a webcast March 11 at 3:00 pm ET to learn how you can engage your audience emotionally and enhance your content through the promising growth area of digital storytelling. Based on his 30 years of experience in video production, James … read more
How to set up a fan-gated promotion on Facebook…for free. By Jessica Zemler, ASBPE Communications chair Editor, dvm360.com, Advanstar Communications Want more of your B2B readers to follow your Facebook brand? Simply asking your readers to like your … read more
How to set up a fan-gated promotion on Facebook…for free. By Jessica Zemler, ASBPE Communications chair Editor, dvm360.com, Advanstar Communications Want more of your B2B readers to follow your Facebook brand? Simply asking your readers to like your … read more
By Jay Campbell I’d be more vexed by this New York Magazine article if its readers didn’t offer a nice takedown of their own in the comments, but still it is worth sharing with B2B editors and reporters if … read more
By Jessica Zemler, ASBPE Communications Chair I recently read the e-Media Vitals post “5 new job titles for digital-first publishers” and my first instinct was to laugh. I mean, really… Director of Data Visualization? I love infographics as … read more
By Bill Coffin The U.S. Postal Service announced Wednesday that come August, it will cut back Saturday mail deliveries in a bid to save itself some $2 billion a year. The news drew a fairly huge amount of … read more
By Jay Campbell [I know the site looks different. I had to update to a newer theme to do what I hope are some interesting things with this blog, and the old one just wasn’t working for me. … read more
Attention all ASBPE-NY’s Bootcamp Attendees: PowerPoint and PDF decks of the July 18 event’s four sessions are now available online. To recap, the half-day Digital Boot Camp included these educational sessions: Navigating the Permeable Wall Between Editorial and … read more
By Roy Harris, past national president of ASBPE Jenna Greene, a senior reporter for The National Law Journal, was presented with the 2012 Stephen Barr Award Wednesday night at the Azbee Awards Northeast regional banquet. The event was put … read more
In this post, Allison Gibeson, secretary of ASBPE’s Kansas City chapter, shares tips she got from attending a chapter event on website videos and podcasts. As demand for advertising in print declines, adding video and audio to Web … read more
