Print and Digital: What’s the Best Mix?

By Maureen Alley Sometimes it’s the simplest ideas that are the most innovative. The magazine industry has been trying to figure out for some time how to manage digital opportunities with its print products. And with that, some … read more

Two-Day TABPI Twitterfest Oct. 20-21

Want to get advice from B2B editors around the world on how to help your publication through the economic downturn? Or how best to combine print and the web to serve your readers? Then participate in the first … read more

Happy Columbus Day

By Tonie AuerDFW Chapter President In honor of Columbus Day, the ASBPE National Blog is taking a much-deserved day off. But, in honor of this historic day that most of us know very little about, I thought I’d … read more

Success Means Using Second-Day Approach

By Maureen Alley Social media, RSS feeds, newsletters, blogs, video and more are everywhere allowing for faster and easier news syndication and information sharing. Great news, right? Well, it could be hurting your brand if you’re not doing … read more

Economy Still Unstable?

By Elena Gontar Given the industry’s current slump and the declining economy, any major real estate deal is particularly promising. In the last few months there have been quite a few of those. In view of the turbulent … read more