Monetization – if you haven’t monetized your publication’s content yet, you’ve probably thought about it at some point. Or maybe you’re green with envy hearing about what an influencer is getting from their podcasts. Wouldn’t it be great … read more
Making the transition from print to video journalism may sound daunting. But during the session “So, Now You’re a Broadcast Journalist? Tips for Video in B2B” on the first day of the 2022 ASBPE annual conference, held in … read more
The following is an open letter from one of our veteran Azbee Awards judges to the wider membership and Azbee entrants, both recognizing the collective talent found across our association as well as offering constructive feedback. All thoughts … read more
Dear ASBPE members, Since its founding 15 years ago, the nonprofit ASBPE Educational Foundation has supported excellence in B2B journalism through awards programs and outreach to journalism schools nationwide. Today, we at the Foundation invite your support … read more
by Karen Langhauser, chief content director, and Meagan Parrish, senior editor, Pharma Manufacturing Writing great articles takes preparation, planning and a bit of inspiration. If you’re resourceful, you can keep your publication interesting and valuable for your readers. … read more
Despite progress that the #MeToo movement has made to draw attention to sexual harassment assault in the workplace, there is still plenty to do to make work a safe and equitable place for everyone. … read more
The 2021 Stephen Barr Winner shares what went into reporting his award-winning piece. By Megan Smalley Sometimes the best story ideas come from a series of unrelated interviews and research. That was certainly the case for Rich Daly, … read more
Use some of these tips to improve on time management in 2020. Business-to-business (B2B) editors have much longer to-do lists today than they did even just a decade ago. Much of this can be attributed to the changing … read more
By Sophia Bennett Meetings are a necessary evil. But what if there were ways to make them shorter and more productive? C. Terrill Thompson, MSOD, founder and principal of Banyan Coaching and Consulting, has been providing customized facilitation, … read more
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