Original air date: June 18, 2026

Figuring our what you're worth and asking for it shouldn't be hard. This session equips B2B journalists and peers with the practical tools and mindset to understand compensation in a rapidly changing industry.

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Webinar Details:

Breaking into journalism is hard enough — figuring out what you’re worth and asking for it shouldn’t be. This session equips early career journalists with the practical tools and mindset to understand compensation in a rapidly changing industry. We’ll cover how to research salary benchmarks, how to evaluate full compensation packages (not just base pay), and how to approach negotiation conversations with confidence — whether for a first job or a raise. Attendees will leave with concrete strategies they can use immediately, and a clearer sense of how to advocate for themselves throughout their careers.

Speaker: Christina Sincere, Career Advisor, School of Communication, American University Career Center
Moderator: Paul Albergo, Adjunct Associate Professor, School of Communication and Site Director, Dow Jones News Fund and National Board Director, ASBPE

This session of ASBPEvolve 2026: The Biggest B2B Editorial Summit was hosted live on Thursday, June 18, 2026 and is made available free to ASBPE members.

ASBPEvolve 2026: The Biggest B2B Editorial Summit is the American Society of Business Publication Editor’s annual conference. The Summit helps B2B editorial professionals hone their skills and adapt — tackling the biggest and hottest topics across multiple days of programming. Sessions focus on best practices to help improve the B2B editorial craft and strategies to adapt to the future of the industry. Networking sessions help attendees learn how other professionals navigate their biggest challenges and opportunities. Learn more about ASBPEvolve at ASBPE.org/national-conference/. Learn more about ASBPE membership and join today at https://asbpe.org/join-asbpe/.