Check out what’s in store for ASBPE’s 2020 National Conference.

Don’t miss B2B: The Path to Relevance and Revenue, ASBPE’s 2020 National Conference May 7-8 at Pinstripes Chicago. The conference will offer innovative sessions, networking and camaraderie, and, of course, the annual Azbee Awards of Excellence Banquet. The event will give attendees practical, actionable ideas for improving your publication. Click here for details on the venue along with hotel and parking information.

Non-member registration costs $625.00 per person, and member registration costs $525.00 per person. Save an additional $100 by registering before the early bird deadline on March 23. Also, register as a group and save another $50 per additional registrant before the early bird deadline (the first ticket must be full price for this discount).

Check out the full conference schedule and details below.

Full Conference Schedule

(Lineup subject to change)

THURSDAY, MAY 7

8:30 a.m. – Registration opens

9 a.m. – Welcome and opening remarks

Teresa Anderson, ASBPE president and vice president of editorial services at ASIS International

9:15 a.m. – Keynote Address: Reimagining B2B

Sean Griffey, co-founder and CEO of Industry Dive

Sean and his colleagues are redefining the world of B2B media with a company that publishes news and analysis for more than 8 million business executives across 19 different verticals. What can you learn from their success? 

10:15 a.m. – Not Just for Print: Digital-First and Editors’ Changing Roles

Kevin Davis, managing editor at ABA Journal

11 a.m. – Networking break

11:15 a.m. – Feeding the Digital-First Content Monster

JD Solomon, owner of JDS Strategic Communications and former editorial director of University Business and District Administration magazines

Noon – Lunch Break

1 p.m. – Creating, and Living by, a Publication Ethics Policy

Molly McDonough, owner of McDonough Media and former editor and publisher of ABA Journal

1:50 p.m. – How to Get Started with Video Storytelling

Kelly Limpert, senior content marketing specialist at North Coast Media

2:40 p.m. – How to Add Podcasts to Your Editorial Mix

Jim Montague, executive editor of Control

3:25 p.m. – Networking break

3:40 p.m. – AB5 and Beyond: Threats to the Independent Writer Business Model

Milt Toby, president of the American Society of Journalists and Authors

4:30 p.m. – Panel Discussion: Recruiting, Onboarding and Training Editors

Moderator: Betsy Edgerton, associate journalism professor at Columbia College

5:15 p.m. – Reception, Bowling 

6:15 p.m. – Dinner

7 p.m. – Azbee Awards of Excellence Presentations

FRIDAY, MAY 8

8:30 a.m. – Continental breakfast

8:45 a.m. – Welcome

9 a.m. – Website Metrics: From Mystery to Mastery

Stephen Rynkiewicz, content marketing director for the Purpose Brand agency and former editor at the American Bar Association and Chicago Tribune

9:50 a.m. – Group Workshop: Writing Headlines that Get Clicks

Participants will write headlines for a series of articles, and then there will be a vote on which headlines are best.

10:45 a.m. – Networking break

11 a.m. – Panel Discussion: Freelancing for Online Publications

11:45 a.m. – Closing remarks

For more information on the event, such as hotel information and parking, click here.

For more information about the conference, banquet, registration or ASBPE membership, please contact us.

Not yet an ASBPE member? It’s free for qualified B2B journalists. Join today at https://asbpe.org/join-asbpe/