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American Society of Business Publication Editors American Society of Business Publication Editors

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Young Leaders

YLS Spotlight: Andie Burjek

Posted on October 7, 2020 | by ASBPE Staff

Andie Burjek is one of the winners of ASBPE’s Young Leaders Scholarship award in 2020. She is an associate editor with Workforce, and she reports and write about benefits and health. How did you get involved in the … read more

YLS Spotlight: Nicole Stempak

Posted on September 30, 2020 | by ASBPE Staff

Nicole Stempak is one of the winners of ASBPE’s Young Leaders Scholarship award in 2020. She is a freelance writer based in Northeast Ohio. How did you get involved in the business? My professor first introduced me to … read more

How to develop an audience engagement strategy that works

Posted on June 5, 2017 | by Allison Barwacz

Audience engagement goes beyond simply sharing an article, media or photo on social media. It involves creating a post that’s compelling enough to get your audience to interact with it. More importantly, it’s finding what your audience wants … read more

Are you attacking the effectiveness of your eNewsletter delivery?

Posted on August 6, 2015 | by Katie James

Howard Rauch offers 11 reasons your product might fail in a competitive analysis. … read more

Lights, Camera, Action: Producing Mobile Video Content

Posted on August 5, 2015 | by Jeff Zagoudis

Multimedia content, particularly video, can provide that extra spark needed to bring a story to life. … read more

Young Leaders’ Spotlight: Lyndsey Gilpin, Follow the Geeks

Posted on February 17, 2015 | by ASBPE Staff

Digital publishing platforms are giving a voice to new writers and shape to novel storytelling techniques. Among them is Follow the Geeks, a series of 10 tech-entrepreneur profiles from a reporter–editor team at the IT-focused B2B brand of … read more

Young Leader Spotlight: Adrienne Wagner, Advanstar Communications

Posted on December 3, 2014 | by ASBPE Staff

If the digital disruption in media has made one thing clear, it’s that long-standing rules and roles are changing fast. No longer does a staff member simply report, or edit, or design, or manage the website. It’s all … read more

Young Leader Spotlight: Sam Oches, ‘QSR’ magazine

Posted on November 5, 2014 | by ASBPE Staff

In this series, we spotlight B2B leaders who entered the field during the recent period of massive change and quickly assumed leadership roles. For November, we talk to Sam Oches, editor of “QSR” magazine. Understanding the food-service industry’s supply chain is one of the challenges that this 27-year-old B2B editor faces. … read more

ASBPE Names New Young Leader Scholars

Posted on May 9, 2012 | by ASBPE Staff

May 8, 2012 — For the last 10 years, ASBPE has helped young editors to advance in their B2B careers through the Young Leader Scholarship competition. This year, the association is honoring four up-and-coming editors under the age … read more

From The ASBPE Blog

  • Digital-First Best Practices
  • Do’s and don’ts for planning virtual events
  • 7 Tips for Creating a Strong Social Media Presence
  • Formula for Success: Reader-Centric Online Content & Design at The Scientist
  • Five Questions with a B2B Freelancer: Ruth E. Thaler-Carter, I Can Write About Anything!
  • Q&A with Stephen Barr Award Winner Meagan Parrish

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ASBPE News

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