Miss the July 18th ASBPE bootcamp in New York City?

Attention all ASBPE-NY’s Bootcamp Attendees: PowerPoint and PDF decks of the July 18 event’s four sessions are now available online. To recap, the half-day Digital Boot Camp included these educational sessions: Navigating the Permeable Wall Between Editorial and … read more

Azbee Web Site of the Year

By Warren HerschASBPE President BusinessWeek: Audience engagement boosts traffic Digital journalism isn’t just about providing multimedia content. To be effective, that content has to actively engage readers, drawing them into discussions with B2B reporters and editors, and with … read more

Get Social (Media, That Is)

By Warren S. Hersch YouTube, Linked In, Second Life, Facebook. From online communities to social networks to virtual worlds, B2B editors attending the March 28th event of ASBPE’s New York chapter got an earful about how best to … read more