Making the transition from print to video journalism may sound daunting. But during the session “So, Now You’re a Broadcast Journalist? Tips for Video in B2B” on the first day of the 2022 ASBPE annual conference, held in … read more
The pandemic has prompted many B2B newsrooms to rethink how they’re presenting content, and video continues to rise up as a compelling storytelling format. … read more
More B2B publications have made and are making the transition to focusing more time and energy on their digital presences than print. … read more
Automotive News shares what went into creating its Retail Realities package, which received ASBPE’s Cross-Platform Package of the Year Award in 2020. … read more
Disruptive editorial content means taking a break from normal course of action in order to stand out. Disruption is often a bad thing. The word can be used to describe something that causes division or turmoil. It makes … read more
Is it just me, or is Twitter brimming with videos these days? They’re all over the place and I love it! After playing with easy video apps for years at this point (Years! That’s scary), I can easily … read more
At my magazine, we are trying to bring editorial pages to life. Dairy Foods has developed video interviews with the authors of magazine columns. “Rules & Regs” is written by subject matter experts at the International Dairy Foods … read more
ASBPE members in Washington, D.C. recently met for a half-day workshop to share tips and tricks on producing the best in-house videos. Speakers included Robert Freedman and Sam Silverstein from the National Association of Realtors, Holly Gilbert Stowell … read more
Multimedia content, particularly video, can provide that extra spark needed to bring a story to life. … read more
Sarah Redohl of the “Columbia Business Times” shared five secrets to excellent video at the April 29 workshop in Kansas City. … read more
