Social Media Can Make You More Efficient

by Martha SpizziriASBPE Web Editor Even some B2B editors who were initially skeptical about social media sites are finding, to their own surprise, that they can be useful even for niche publications like the ones we serve. The … read more

Don’t Let Your Best Work Be Overlooked

By Martha SpizziriASBPE Web Editor “[The niche media are] generally not involved in watchdog, exposé journalism that by its very existence is a check on malfeasance.” When he hears statements like that, ASBPE president Steven Roll bristles a … read more

Highlights from New-Media Webinar

By Martha SpizziriASBPE Web Editor “Anyone can launch a media brand. The time is right now, especially because buying behavior has changed.” That’s the judgment of Joe Pulizzi, who copresented the ASBPE webinar “A B2B Journalist’s Guide to … read more

Find Top B2B Blog Entries on B2B Tomorrow

By Martha SpizziriASBPE Web Editor B2B Tomorrow uses technology provided by SocialRank to monitor business-to-business web sites and find the most popular posts and the most popular B2B blogs overall. Top posts recently include Is You Tube Inappropriate … read more

Upcoming Journalism Training

By Martha SpizziriASBPE Web Editor It’s right around the corner, but there’s still time to register for Media Bistro’s online course Reinventing Print Content for the Web. The class, which starts Monday, June 2, is aimed specifically at … read more

Web 2.0 in Plain English

By Martha SpizziriASBPE Web Editor Still confused by RSS? Not sure what social bookmarking is or why people would want to use it? The folks at Common Craft can help you out. They’ve produced a series of videos … read more

Online Training: Fact Checking and Managing Change

By Martha SpizziriASBPE Web Editor Two online training programs have recently caught my eye: Tomorrow afternoon, News University is offering a one-hour webinar titled Managing Change: Five Steps to Success. Topics to be addressed include (direct quote from … read more