By Tonie AuerDFW Chapter President and National Blog Chairwoman When I was a cub reporter at a small Northeast Texas five-day-a-week hometown newspaper, I aspired to be more. I tried to do the stories that the townspeople wanted … read more
By Robert FreedmanASBPE Foundation President It’s true. If you build it, they will come. Last week in Kansas City ASBPE formally launched its tax-exempt educational foundation and the results are in: two dozen contributions from institutions and individuals. … read more
By Tonie AuerDFW Chapter President and National Blog Chairwoman As a blog that often refers to other websites, news stories and the like, ASBPE’s national blog contributors have been taking note of the story regarding how the Associated … read more
By Tonie AuerDFW Chapter President and National Blog Chairperson I’m deviating a bit from our very “news you can use” format here to give a hat tip to the The Newseum. Despite criticism for self-promotion, I can’t wait … read more
Chances are your readers are rethinking how they do business to minimize their industry’s environmental impact. Companies’ heightened awareness of environmental issues — especially climate change — is impacting editorial coverage and priorities, including the allocation of staff … read more
By Tonie AuerDFW Chapter President and National Blog Chairwoman At our last Dallas-Fort Worth ASBPE Chapter meeting, the subject came up of how to handle “off the record” remarks. We had a public relations firm owner and a … read more
By Martha SpizziriASBPE Web Editor It’s right around the corner, but there’s still time to register for Media Bistro’s online course Reinventing Print Content for the Web. The class, which starts Monday, June 2, is aimed specifically at … read more
by Erin EricksonChicago Board Member I recently wrote about LinkedIn, its perks and the ASBPE LinkedIn Group that has been established. (You have joined, right?) Now I bet you’re wondering exactly what you can do with LinkedIn other … read more
Erin Erickson,Chicago Chapter Board member Your spouse may be doing it; the guy in the next cubicle probably is; even your high school English teacher has probably dabbled in it. It’s LinkedIn and it’s the “professional version MySpace,” … read more
By Katy TomasuloASBPE Washington, DC Chapter President I’m cheating a bit for my blog post today. At a loss for something insightful or witty to say, I’m tapping into my Bookmarks for some helpful sites to share. I’m … read more
