By Erin Hallstrom Erickson Chicago Magazine’s Scott Smith revealed 20 tools to enhance your web presence during an ASBPE November webcast. Below are the tools he mentioned as well as examples he provided during the webcast. Evernote http://www.evernote.com … read more
As the economy struggles to right itself after the 18-month Great Recession, readers need business-to-business publications more than ever. But the recession has affected practically every sector, publishing included. So how, with smaller staffs and anemic page counts, … read more
As the editor of a business-to-business publication, I rely on outside contributors to keep our pages stocked with insightful content – content that’s especially relevant to our readers because it was written by somebody in the same position … read more
