By Tonie Auer Everyone keeps talking about social media and how we’ve all just got to be a part of it. I’m not sure who the “everyone” is really, but I’ll fill you in: they’re right. For one … read more
Success: Social Media Networking
The ASBPE Blog
Time Management: ‘What to Leave In, What to Leave Out’
By Jim Sulecki Howard Rauch’s finding that online projects have added at least eight days of work per editorial staff member really has struck home – not so much as revelation but as confirmation of what we’ve all … read more
My Job Search: Considering Options, Keeping an Open Mind
By Anne Sedjo If you’re reading this to learn how my informational interviews or my social networking are going, you may want to keep browsing. When asked to write this blog, I had to say to myself, how … read more
Use Nine-Factor Scoring to Rate Performance of In-print News Sections
By Howard Rauch Although conventional in-print news sections supposedly are slated for an overhaul, they remain alive, but not necessarily well, via existing formats. So a word to the wise, especially when you run your next competitive analysis … read more
Due Tomorrow: 2010 Digital Azbee Awards
Give your brand the recognition it deserves! Apply for the 2010 Digital Azbee Awards. Submission deadline is August 10. Entry frees are lower than other contests, and the award program was developed by in-the-trenches editors for editors. Choose … read more
Use Social Media to Unlock Your Most Valuable Asset: Your Staff
By Steven Roll “You know, we have really good frozen naan in the freezer section,” the cashier at Trader Joe’s told me as she rang up the two boxes of instant Indian meals I had purchased. “Hold on … read more
Applying Foursquare to B2B Publishing
By Ryan Olson Social Networking is the latest buzz making the rounds around the industry. Consequently, as social media adoption becomes mainstream, the process of reaching your audience and/or customers is changing. While you may be a member … read more
Learning from the Sherrod Fiasco
By Maureen Alley Anyone who has been paying attention to the news last week should be aware of the Shirley Sherrod mess that hit Washington. She was the U.S. Department of Agriculture employee who was fired for being … read more
Celebrating Success
By Nikki Golden, Chicago chapter president It struck me, at the Midwest/South Azbee Awards banquet July 22, that we, as journalists, don’t give ourselves a lot of pats on the back. We tend to be a cynical lot, … read more
Does Outsourced E-News Give You An Advantage vs. Staff-Written Articles?
By Howard Rauch, President, Editorial Solutions, Inc. In competitive analysis focusing on e-news delivery, what’s the likelihood that outsourced articles usually will win out when the opposition’s content is staff-written? The answer is “not always” … but often … read more