John Bethune, publisher of the B2B Memes website interviews Steven Roll about his foray into personal blogging. At first, Steve was hesitant to try it for fear of living out the typical blogging nightmare scenario. But after thinking it over, he decided many of his worries were unfounded.

John interviewed Steve in preparation for the March 17 ASBPE Webinar: B2B Ethical Struggles and Solutions in a New Media Era.

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In a follow up interview, Steve will describe how he went about avoiding any problems or conflicts with his employer. He will also explain why his personal blog helped contribute to professional success.