Original air date: April 16, 2025

Level up your freelance business, increase your services and project capabilities, and market yourself as an agency. Learn the strategies and best practices that work!

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Webinar Details:

Learn how to level-up your freelance business by boosting your marketing, adding subcontractors, presenting yourself as an agency, and delivering high-quality projects that net referrals. Samantha Enslen, president of Dragonfly Editorial, and Heather Tunstall, owner of Tunstall Content LLC and Chief Content Officer at Meister Media Worldwide, describe their journeys from solopreneur to agency owner. This discussion covers everything from building a trusted team and managing assignments to the leadership strategies that make it all possible. Plus, you’ll hear how the best practices from each of the previous Solopreneur webinars come together to drive your success.

Moderated by ASBPE Vice President and Founder/Chief Content Officer of Bantamedia Brooke Bilyj.

This archived webinar and accompanying resources are free for ASBPE members.

ASBPE’s “Solopreneur: Exploring the Business of Contract Journalism” is a 10-part webinar series, plus additional resources, that dives into the business side of freelance and contract journalism. During this series, we cover key considerations and steps to launch, build, and sustain a successful contract journalism business. 

Join this journey toward Solopreneur success, whether you’ve been a freelancer for most of your career or you’re a staffer just starting to think about this transition. This series will advance your knowledge about starting and building your freelance business, offer tools and strategies to help grow and scale your approach, and provide continuing education and improvement opportunities for our more seasoned contract journalists.