Skip to content
American Society of Business Publication Editors
  • About
    • About ASBPE
    • Leadership
    • About Our Chapters
    • FAQ
    • ASBPE Educational Foundation
  • Awards
    • About ASBPE’s Awards
    • 2022 Azbees Gallery
    • Previous Honorees
    • Enter the Azbee Awards
    • Entrants
    • Eligibility
    • Categories
    • Regions
    • Entry Fees & Deadlines
    • Entry Requirements
    • Entrant FAQs
    • Judges
    • About Judging
    • Become a Judge
    • Judge FAQs
    • Young Leaders Scholarship
  • Career Center
  • Events
    • National Conference
    • Upcoming ASBPE Events
  • Members
    • Membership Benefits
    • Become a Member
    • Find Member Services
    • Webinars
    • Helpful Links
    • Member Login*
    • * – members only
  • News
    • ASBPE News
    • The ASBPE Blog
    • Recent Posts
    • Awards
    • Design
    • Digital
    • Editorial
    • Ethics
    • Events
    • Freelance
  • Directories
    • Find a Member*
    • Hire a Freelancer*
    • * – members only
  • Contact

American Society of Business Publication Editors American Society of Business Publication Editors

Fostering B2B Excellence

AWARDS CONFERENCE MEMBER LOGIN
Member Services
Become a Member
Hire a Freelancer

Robin Sherman

SI’s evaluation system needs de-fogging!!

Posted on September 10, 2014 | by Robin Sherman

The SI.com writer evaluation criteria has been controversial mostly because we do not know precisely what the parameters are by which SI.com evaluates “content beneficial to advertisers.” And we don’t know the weight this criterion, among seven others I think, carries in … read more

ASBPE Ethics Code Revisions Clarify Editor’s Marketing Role

Posted on July 18, 2013 | by ASBPE Staff

By Howard Rauch “How can I reorganize the role of the editors to focus more on revenue generation? How is that possible without crossing the line between editorial and advertising, which already is blurred by more advertorials, cover … read more

Substantive Content? Who Cares?

Posted on February 16, 2009 | by ASBPE Staff

By Robin Sherman The Wall Street Journal is closing its news research library, it has been reported; another form of cost-cutting. Now, we have another loss of institutional research capability. Research is now left to the individual reporter … read more

SPONSORED LINK
ASBPE invitation to advertisers

From The ASBPE Blog

  • How to Turn Long-Form Features into Multi-Part Series
  • Great Writing Requires an Investment of Time and Effort
    One judge’s takeaway from our Azbee Awards of Excellence competition
  • Donate to the ASBPE Educational Foundation
  • Writing Award-Winning Articles
  • Perfecting the podcast
  • Connection Point: Frozen & Refrigerated Buyer

Blog Categories

  • Awards
  • Design
  • Digital
  • Editorial
  • Ethics
  • Events
  • Freelance
  • General Interest

ASBPE News

  • The 19th Annual Stephen Barr Award For Feature Writing Goes to Megan Gates
  • ASBPE Announces the 2022 National Azbee Awards of Excellence Winners
  • Courtney Bublé Selected for 2022 Young Leader Scholarship
  • ASBPE Selects 2022-23 Diversity Fellow
  • Announcing the 2022 Azbee Awards of Excellence Regional Winners
  • ASBPE Announces 2022 Azbee Awards of Excellence Finalists
Learn about the AZBEE AwardsAZBEE AWARDS
Read about our national CONFERENCECONFERENCE
View our WEBINARSWEBINARS
Read about ETHICS in B2B publishingETHICS
Browse member DIRECTORIESDIRECTORIES
  • ASBPE Educational Foundation
  • Constitution & Bylaws
  • FAQ
  • Member Login
  • Contact ASBPE

© 2022 American Society of Business Publication Editors | Site by Insite Website Design and Development