SI’s evaluation system needs de-fogging!!

The writer evaluation criteria has been controversial mostly because we do not know precisely what the parameters are by which evaluates “content beneficial to advertisers.” And we don’t know the weight this criterion, among seven others I think, carries in … read more

Substantive Content? Who Cares?

By Robin Sherman The Wall Street Journal is closing its news research library, it has been reported; another form of cost-cutting. Now, we have another loss of institutional research capability. Research is now left to the individual reporter … read more