Publishing consultant Ally E. Peltier continues her series on repurposing and promoting previously published content. She began by explaining how to properly choose and assemble content for a successful, cohesive book. This was followed by a post identifying … read more
What Would Seth Godin Do?
In this post, immediate-past president Steven Roll, explains why he believes Seth Godin may have the answer to journalists affected by the recent turmoil in the B2B publishing industry. B2B media consultant and blogger Paul Conley ended 2008 … read more
What B2B Can Learn from the Zell Saga
Sam Zell is the devil. Sam Zell is a savior. Those are the two polarized reactions I always get when I broach the subject of the diminutive bedeviled one from Chicagoland to my journo friends. Well actually, truth … read more
Words Are Important
By Paul Heney As this election season drags on, I’m hoping for a politician who will rediscover the power of words. Over the past few decades, there has been an increasing resentment towards intellectual thought and speech in … read more