Enter Now. Deadline has been extended to Feb. 1. It’s that time of year again! ASBPE is now accepting entries for its 2010 Azbee Awards of Excellence competition. Don’t miss your opportunity to enter one of the most … read more
The ASBPE blog will take off a much needed day in honor of Martin Luther King Day. We’ll be back with a great post on Thursday regarding how B2B editors may want to work with their advertisers.
Enter Now. Deadline is Jan. 25. It’s that time of year again! ASBPE is now accepting entries for its 2010 Azbee Awards of Excellence competition. Don’t miss your opportunity to enter one of the most competitive and prestigious … read more
By Steve RollPast President The sluggish economy and profound changes taking place in the publishing industry make this a particularly difficult time for those working in the business press. One of the few bright spots on the horizon … read more
By Howard Rauch Whether you’re talking about websites, digital magazines or conventional publications, high-quality content is essential. That’s not necessarily a new thought; however, it does seem to be getting more support from the B2B blogger community. In … read more
By Tonie AuerDFW Chapter President Yes, 2010 has rolled around and in keeping with my traditions, I’m still writing 2009 on my checks and wondering what this year will hold for the B2B publishing industry. Instead of being … read more
By Tonie AuerDFW Chapter President At a recent networking event for commercial real estate folks, I heard a guy joke that “Y-2-ten, we all win!” He was trying to stay positive in light of dismal business, but maybe … read more
By Warren HerschASBPE President Hardly a day goes by, it seems, when publishing gurus (or, closer to home, our own publishers and editorial directors) aren’t urging us to latch onto the latest social media or tech craze. We … read more
The ASBPE blog is taking Christmas Eve off. Enjoy the holiday!
By Howard Rauch Does “advertorial” deserve its rep among editors as a way to cloak a sales pitch in the guise of legitimate content? Or is it a marketing opportunity waiting to happen if handled creatively by a … read more
