By Ryan Olson Social Networking is the latest buzz making the rounds around the industry. Consequently, as social media adoption becomes mainstream, the process of reaching your audience and/or customers is changing. While you may be a member … read more
The ASBPE Blog
Learning from the Sherrod Fiasco
By Maureen Alley Anyone who has been paying attention to the news last week should be aware of the Shirley Sherrod mess that hit Washington. She was the U.S. Department of Agriculture employee who was fired for being … read more
Celebrating Success
By Nikki Golden, Chicago chapter president It struck me, at the Midwest/South Azbee Awards banquet July 22, that we, as journalists, don’t give ourselves a lot of pats on the back. We tend to be a cynical lot, … read more
Does Outsourced E-News Give You An Advantage vs. Staff-Written Articles?
By Howard Rauch, President, Editorial Solutions, Inc. In competitive analysis focusing on e-news delivery, what’s the likelihood that outsourced articles usually will win out when the opposition’s content is staff-written? The answer is “not always” … but often … read more
Brazen Careerist: Q&A with Ryan Paugh
ASBPE interviewed Ryan Paugh of Brazen Careerist. The interview is long but worth the read. If you have follow-up questions, feel free to add them in the comments section. What is Brazen Careerist?Fast Company calls us “Twitter meets … read more
Call for Entries: 2010 Digital Azbee Awards
Give your brand the recognition it deserves! Apply for the 2010 Digital Azbee Awards. Submission deadline is August 10. Entry frees are lower than other contests, and the award program was developed by in-the-trenches editors for editors. Choose … read more
Even Sexier Than the Girl With the Dragon Tattoo
By Steve Roll By now thousands have read about how the publisher of Millennium magazine doesn’t let his executive duties stand in the way of writing investigative reporting pieces that uncover corporate trickery for his readers. His biggest … read more
Yahoo Style Guide: Web Stands on its Own
By Maureen Alley Recently Yahoo launched its Style Guide for the Web. Up until now, we’ve relied on our print style guides and adapted them to our Web presence. Oftentimes, the print writing style doesn’t apply to the … read more
Fourth of July
Ethics Nemesis Report: Outside Interference and Supplier Puff Pieces
By Howard Rauch If you think you have it bad when it comes to editorial ethics intrusions, you are not alone. Here are two examples submitted to ASBPE’s ethics committee. The first deals with an association publication where … read more