In one of the most lively and entertaining sessions at the 2022 ASBPE national conference, Matt LaWell, managing editor at Golf Course Industry, informed and entertained the audience with his session entitled “Podcasting for Fun and Profit.” During … read more
For its work helping readers in the automotive business navigate what it called a chaotic 2021, Automotive News was named Magazine of the Year in the 12 or More Issues per Year publication frequency group during the National … read more
During ASBPE’s National Conference in Cleveland, Justin Armburger offered three ways editors, writers, freelancers and designers can renew their passion for their work. Many people employed in the business-to-business media field love telling stories — this is the … read more
Monetization – if you haven’t monetized your publication’s content yet, you’ve probably thought about it at some point. Or maybe you’re green with envy hearing about what an influencer is getting from their podcasts. Wouldn’t it be great … read more
Making the transition from print to video journalism may sound daunting. But during the session “So, Now You’re a Broadcast Journalist? Tips for Video in B2B” on the first day of the 2022 ASBPE annual conference, held in … read more
Converting features into multi-part series is a useful strategy for editors – you can create logical sections out of articles that are too long for the available print space, get more mileage out of your content, and make … read more
The following is an open letter from one of our veteran Azbee Awards judges to the wider membership and Azbee entrants, both recognizing the collective talent found across our association as well as offering constructive feedback. All thoughts … read more
Dear ASBPE members, Since its founding 15 years ago, the nonprofit ASBPE Educational Foundation has supported excellence in B2B journalism through awards programs and outreach to journalism schools nationwide. Today, we at the Foundation invite your support … read more
by Karen Langhauser, chief content director, and Meagan Parrish, senior editor, Pharma Manufacturing Writing great articles takes preparation, planning and a bit of inspiration. If you’re resourceful, you can keep your publication interesting and valuable for your readers. … read more
Consider these tips for launching a podcast for your B2B publication. … read more
