As professionals in the information sector, let us aim to advocate for constituencies and communities beyond a business or industry’s customer base and supplier networks. As we lurch along in this 21st century, we’re faced with some serious … read more
Using more genuine and realistic stock photos is one trend expected to grow in 2020. By Allison Krieg B2B publications rely on their designers to create eye-catching, elegant designs that accurately represent the companies, businesses and topics featured … read more
Use some of these tips to improve on time management in 2020. Business-to-business (B2B) editors have much longer to-do lists today than they did even just a decade ago. Much of this can be attributed to the changing … read more
The American Society of Business Publication Editors (ASBPE) is now accepting entries for our 42nd annual Azbee Awards of Excellence. The Azbee Awards are highly competitive and celebrate the highest quality reporting, editing and design in business-to-business, trade, association and professional publications. … read more
Professional Builder received the Magazine of the Year award during the 2019 Azbees for the Over $3 Million in Revenue category. Earlier this year, the American Society of Business Publication Editors (ASBPE) honored Professional Builder magazine as Magazine … read more
tED magazine received the Magazine of the Year award during the 2019 Azbees for the Under $3 Million in Revenue category. Earlier this year, the American Society of Business Publication Editors (ASBPE) honored tED magazine as Magazine of … read more
Disruptive editorial content means taking a break from normal course of action in order to stand out. Disruption is often a bad thing. The word can be used to describe something that causes division or turmoil. It makes … read more
By Laura D’Alessandro Search engine optimization (SEO) needs to be a part of today’s editorial planning. Editorial planning isn’t what it used to be. A decade ago, I sat in a newsroom with a team of reporters, each … read more
Create advertorials that are trustworthy and engaging. By Sophia McDonald Bennett An advertorial, which is a subcategory of sponsored content or native advertising, is a magazine or newspaper article that is similar in form to the editorial content … read more
Consider changing the way we conduct ourselves as business journalists. By Dan Murphy Over the years, those of us in the news and information business have embraced (or endured) new journalism, gonzo journalism and, most recently, online journalism … read more
